Search intent signals help marketers engage today's consumers who expect curated CX. And search behavior is driven by six canonical need states that should inform your marketing strategy.
Future of Privacy Forum's 2019 Policy Papers winner, Algorithm Impact Assessments under the GDPR: Producing Multi-layered Explanations, focuses on how GDPR's dual governance approach: individual rights and systemic governance "interact and overlap."
To "keep up with today's curatorial consumer" who controls their content consumption, marketers are cooking with data signals, creative and media to "co-create end-to-end content experiences."
Amazon announced two AI services positioned to help contact centers tackle data silos at its re:Invent event in Las Vegas this month, said Karl Walder, managing director at Oigo.cx.
This past August, HUD (the U.S. Department of Housing and Urban Development) released a proposed rule that "creates three affirmative defenses for housing providers, banks, and insurance companies that use algorithmic models to make housing decisions.
Customer experience leaders strive for operational efficiency, effective IT environments and cost reductions as they navigate license and infrastructure costs, volume fluctuations and siloed data.
Business leaders check shareholder primacy in the face of rising social activism and the media's push for accountability.
More Gen Xers and millenials are buying multigenerational homes to care for family, ambient tech poised to deliver helpful -- not just merely smart -- experiences for communal living.
Ambient computing is anticipated to make technology fade into the background, quietly tracking metrics to derive needs, intent, and offer the promise of better living.
Older Americans are favoring on-demand platforms and voice assistance, but concerned about privacy and security more than other demographics.
Now that CX is the new battleground, personalized, creative content for emotional connections with your brand "matter even more"
PROGRESS LIMITED BY GAPS in access and lack of data about women and girls, burdening advocacy and policy development.
THIS MONTH the administration signed an executive order creating an AI initiative program. It "orders the federal government to direct existing funds, programs, and data in support of AI research and commercialization."
PRIVACY LOCALISM fills gaps in privacy laws, as routine and random surveillance in public spaces proliferates in data-rich urban environments, producing and storing massive datasets available through open data programs for publication, analysis or redistribution.
CUSTOMER-CENTRICITY and reducing customer effort, strategic to realizing competitive business advantage
THE ALLIANCE BETWEEN CX and AI forges on to the front line of business excellence. The new rules of CX go beyond CRM and metrics. AI will dominate in the new battleground for competitive advantage.
THE LARGEST GATHERING of Edge and Fog influencers meeting at Fog World Congress. The Edge computing market estimated to reach over $6 billion by 2022 as IoT to produce mammoth amounts of data, expected to reach over 1.5 GB per person, per day.
Lawmakers, lending and building adapt to growing multigenerational household trend. Shifting demographics, rising material costs and smart technology are driving societal change.
SHIFTING DEMOGRAPHICS LEADING business and markets to adapt, embrace new ways to engage the 65-plus population, embrace multigenerational workplaces and age-smart practices.
AFTER SPRING BREAK in the country, many city dwellers long to create a nature vibe in their urban space. Perhaps even googling "ideas for making my balcony feel like nature." Here's a curated guide.
CLOUD COMPUTING MAKES it cost-effective for contact centers of any size or budget to scale up their IT, engage the power of analytics. Summary data won't give you what you need to understand complex patterns.
USING, COMMERCIAL, SOCIAL and historical data mining to determine threat levels. Unintential discrimination can happen when police rely on machines for their suspicion detection.
CX AND UX with cognitive technologies candecrease Churn and increase Loyalty. Measuring customer experience according to only qualitative data and contact center performance doesn't give you the quantitative data you need to deliver higher end-to-end experiences across multiple devices.
SOMEBODY'S GOING TO MAKE THE KIDS BE ACCOUNTABLE Artificial Intelligence (AI) is being asked to comply with fairness and due process. Last week, AI NOW Institure proposed an early stage framework structured around Algorithm Impace Assessments (AIAs)
MACHINE LEARNING ALGORITHMS tell us what's likely to happen, but they can't say why. Researchers are asking AI to explain its decisions to people. Questions about the disconnect between how humans and machines make decisions have given rise to a call for data transparency and novel field of research: Explainable AI.
NYC TO INVESTIGATE automatic decision systems. Algorithms used by automated decision systems can produce bad decisions. The prospect of bias can happen from inequality in application and consequential decision-making.
MODERN LIFE IS raising questions about the data ownership landscape. Dr. Barry Devlin an expert on business insight has proposed that consumers should have the right to license their own data to other parties. The European Union is giving consumers more control with the General Data Protection Regulation.
COMPANIES NEED INSIGHT into what's important to consumers before even engaging with them. Insight starts with first-party data and extends to machine learning. The two help marketers understand new audiences that are similar to the best customers, and be useful across new placements and media touch points.